by Tumi Thulare

Mobile desks awarded

DeskBags Donation Eases Daveyton Pupils Educational Struggles

Mobile desks awarded
DeskBags Donation Eases Daveyton Pupils Educational Struggles

In 2010, Basic Education Minister Angie Motshekga revealed in a written reply to a parliamentary question that schools across South Africa need three million desks and four million chairs. With these alarming statistics in mind, Madelain Roscher, the managing director of PR Worx, established DeskBags as the firm’s dedicated corporate social investment division. 

DeskBags are not only functional eco-friendly school bags but also provide a portable desk solution. While the bag allows the child to carry his or her books and stationary, the flap is reinforced with durable ABB plastic, that when folded open, allows for instant desk support. The bags are manufactured in-house from outdoor vinyl billboard materials, which make the product waterproof and durable. In addition, by recycling the billboards, the initiative is helping to keep toxic PVC materials out of landfill sites, ensuring environmental sustainability.

DeskBags aim to provide a temporary solution to those in need of school desks as improved education could be used as a vaccine to poverty and crime. 

As part of their commitment to raise awareness about the shortage of desks in South Africa, PR Worx recently ran a competition on their Facebook page where they gave away R50,000 worth of bags. Sharon Smith was the lucky winner of the campaign and says she is looking forward to donating DeskBags to all the Grade R and Grade One pupils at the Daveyton Intermediate School, based on the East Rand.

“I followed the DeskBags page because I was interested in the product and wanted to support a worthy cause,” explains Smith. “When I saw the competition, I just knew I had to enter as I wanted to be able to help give the gift of education to a school that really needed it to help ease their children’s educational struggles.”

Managing Director of PR Worx, Madelain Roscher, says that the company was overwhelmed with the number of entries the DeskBags social media competition received and the subsequent support it generated.  “We are also very excited to work with Sharon and look forward to making a positive difference in the lives of the selected students from Daveyton.”

She adds that DeskBags is not only looking to help Daveyton Intermediate but all the schools throughout South Africa that Minister Motshekga has highlighted as being in need. In order for DeskBags to do so, they are reliant on the support of corporate sponsors.

“We know that the problem is simply too big for us to tackle on our own, after all it takes a village to raise a child. We therefore call on corporate concerns throughout South Africa to join us in our fight towards a better educated South Africa, by simply committing to providing a DeskBag to a deskless child. We have a list of schools that would really benefit from your company’s support and with sponsorship costs of as little as R100 per DeskBag, you have no excuse not to get involved,” concludes Roscher.

Through corporate sponsorships to cover the production costs, DeskBags are donated to needy schools free of charge.

Victor Buthelezi and Nelisiwe Nhlapo demonstrating the DeskBags.png
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Issue 23


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